• The Most Loved Entertainers
    Ranking the Biggest Stars
    Here's what Americans think about the world's highest-paid celebrities.
    Methodology

    We asked 6,609 Americans to tell us what they think about global celebrities in the Forbes 100 list. From Dwayne ‘the Rock’ Johnson to Kim Kardashian West, here’s whom Americans love most, and whose endorsements they’re most willing to follow. Find out more on our methodology page.

    Favorability
    Do you have a favorable or unfavorable impression of the following celebrities?
    Favorable
    Don't Know / No Opinion
    Heard of / No Opinion
    Unfavorable
    Endorsements
    If the following celebrities endorsed a product or service, would you be more or less likely to use it?
    More Likely
    Don't Know / No Opinion
    Heard of / No Opinion
    No Impact
    Less Likely